Website features list
The scope of a website is dependent on the special features to be coded. This list, by no means exhaustive, provides an overview of common websites features in order of popularity.
News centre with RSS
All business websites should ideally have a news centre to publish keyword-rich updates on a regular basis. Frequency of updates boosts your Google crawl rate. News articles can also be populated with automated release and expiration dates for timed promotions and seasonal announcements. Include an RSS feed so users can subscribe to updates.
Download centre
Consolidate your resource into an online repository. This may contain materials in PDF, PPT, Excel, podcast, video or other format. Allow users to filter resources by keyword and category, or arrange your download centre in specific sequential headings.
Contact form
A contact form allows users to send queries directly to your inbox. This can contain fields pertinent to your offering. For example, if you deal with solar products, ask people to specify the size of their geyser as part of their enquiry. Include an autoresponder.
Image galleries
Image galleries are a great way to showcase projects, portfolios, events, facilities and products. They can be built as a feed from other social media platforms like Picasa or Flickr.
Video repositories
Videos are becoming more and more popular. They are great for product tours, facility tours, interviews, news, trailers and reviews. Embed videos from a third party hosting platform like YouTube or Vimeo to ensure your video has maximum exposure.
Blog
A blog is similar to a news panel except that it is typically more informal in tone. A blog will often allow users to navigate posts by date, category and tags, and showcase blog authors with thumbnails. Invite feedback via comment forms – these can be pre- or post-moderated.